About red.bg

Our product

red.bg is a platform for building and managing online stores, created to gather everything in one place: products, content, sales and channels.

Instead of using multiple systems and integrations, here you work with one structure that manages the entire process: from product creation to actual sale.

Overview of the red.bg platform

Workspace

One control center

Catalogue

Orders

Channels

The foundation

A centralized catalog that powers the entire business

All products, categories and features are supported in one system that can be used for different channels: own store, external platforms and future marketplace.

Product data

One place for names, descriptions, photos, variants, prices and features, without being scattered between different tools.

Structure and categories

Categories and features are arranged so that the store is easy to manage, filter and develop.

Post to channels

The same catalog can serve its own store, external platforms and future sales channels, without re-introduction.

Less manual work

The goal is to capture, maintain and reuse data where it brings real value to sales.

Daily work

Everything you need to manage an online store

The platform includes products, orders, customers, marketing, analytics and settings, without the need for additional tools for core processes.

Products

Create, edit and organize product information in a clear structure.

Orders

Track sales, statuses and operational actions from a single workspace.

Customers

History, order relationship and a better basis for service and repeat sales.

Marketing

Campaign, visibility and content tools that work on real store data.

Analytics

Insight into results to make better product, channel and sales decisions.

Settings

A flexible foundation for store management, processes and future expansions.

Expansion

You start with your own store and grow to more channels

red.bg is built to expand. Over time, you can reach external platforms, partner channels and a larger commerce ecosystem.

01

Own online store

The first step is a stable store with an organized catalog, content and processes.

02

External platforms and integrations

When the business needs it, the same data can be connected to additional services and channels.

03

Future marketplace

Direction is an ecosystem where marketers can reach more customers and new sales opportunities.

The goal

Less manual work, better structure and more control over online trading.

It's a product foundation for businesses that want to manage their sales with ease today and have room for growth tomorrow.